Retail Stories

An exciting podcast that explores how retail and consumer industries are evolving. Each episode will focus on another aspect and will help you discover how technological developments affect and shape modern day retail. Dive into the retail universe with our host, Stefan Hilger, executive board member of the software company gicom and learn more about ways for retail businesses to boost their profits.

Beyond the Shelves: Exploring Smart Stores and Digitization in Retail
In our podcast episode of March 2024, we delve into the world of the transformative concept of "Smart Stores." Host Stefan Hilger is joined by special guest Prof. Dr. Stephan Rüschen, Professor for Retail Management and Program Director at DHBW in Heilbronn. Together, they explore what customers truly desire and the path retailers must take to meet these demands.
Listeners will discover firsthand how Smart Stores are reshaping the shopping experience, prioritizing customer satisfaction above all else. Gain insights into the cutting-edge technologies driving retail into the future, from convenient self-scanning to revolutionary robotics. Explore the dynamic evolution of Smart Store technologies and their implications for marketing strategies.

Navigating the Dynamics and Success of Promotions: Strategies for Profit in Today's Retail Landscape
This episode of “Retail stories” focuses on promotions in retail and how to leverage vendor funds in times of pricing battles. In this episode, our host Stefan Hilger engages in a thoughtful discussion with Bruce Sholes, Global Solutions Director at SAP. Together, they delve into the strategies and approaches that can help retailers effectively utilize promotions, particularly in the midst of pricing battles and competitive landscapes.
Listeners will gain a deeper understanding of how vendor funds can be leveraged to enhance retail strategies, optimize margins, and navigate the complexities of the contemporary retail environment. Tune in to "Retail Stories" for valuable insights and practical takeaways that could shape your approach to promotions and vendor fund management.

Collaboration and Supplier Communication: Overcoming Challenges in Retail
In this episode of the "Retail Stories" podcast, host Stefan Hilger interviews Kristin Howell, Global Vice President, Retail Solution Management at SAP, to discuss collaboration and supplier communication challenges in the retail industry. They explore key trends such as rising costs, labor shortages, and changing consumer demands. Together they dig into technological solutions for planning, analytics, and collaboration capabilities to help retailers address these challenges, including real-time visibility into their agreements and supplier transparency.
Listeners will understand the potential of collaboration platforms and industry-cloud solutions in enhancing retailer-supplier relationships, improving transparency, and driving operational efficiency. They will gain valuable insights into the strategies and technologies that retailers can leverage to overcome the complexities of collaboration and supplier communication in the retail industry.

Trends in Retail – How can retailers use the latest innovations to manage profitability?
Trends in Retail – How can retailers use the latest innovations to manage profitability? Which technological developments can businesses in retail expect in the near future? How can they continuously drive margin and profitability improvements? In our first episode of the new podcast “Retail Stories” Stefan Hilger, executive board member of gicom AG explores these topics with his guest Achim Schneider, Global Head of Retail Industries at SAP. Listeners will leave with a stronger understanding of the challenges facing the retail industry and how they can continue to thrive and boost their profits.
Episodes
Episodes
Tuesday Oct 17, 2023
Tuesday Oct 17, 2023
This episode focuses on promotions in retail and how to leverage vendor funds in times of pricing battles. Our host Stefan Hilger and guest Bruce Sholes, Global Solutions Director at SAP discuss strategies and approaches to help retailers effectively utilize promotions in the midst of pricing battles and competitive landscapes. Listen and learn how vendor funds can be leveraged to enhance retail strategies, optimize margins, and navigate the complexities of the contemporary retail environment.
Wednesday Jun 07, 2023
Collaboration and Supplier Communication: Overcoming Challenges in Retail
Wednesday Jun 07, 2023
Wednesday Jun 07, 2023
Stefan Hilger interviews Kristin Howell, Global VP, Retail Solution Management at SAP, to discuss collaboration and supplier communication challenges in the retail industry. They explore key trends such as rising costs, labor shortages, and changing consumer demands. Together they dig into technological solutions for planning, analytics and collaboration capabilities to help retailers address these challenges, including real-time visibility into their agreements and supplier transparency.
Friday Feb 17, 2023
Retail Stories -Trends in Retail
Friday Feb 17, 2023
Friday Feb 17, 2023
How can retailers use the latest innovations to manage profitability? Which technological developments can businesses in retail expect? How can they continuously drive margin and profitability? Stefan Hilger, executive board member of gicom AG explores these topics with his guest Achim Schneider, Global Head of Retail Industries at SAP. Listeners will leave with a stronger understanding of the challenges facing the retail industry and how they can continue to thrive and boost their profits.